According to the American Kennel Club, puppy scammers post fake litters online or pretend to be someone they’re not (usually an existing breeder) to take advantage of puppy sales (sans the puppies.) This means that if you aren’t careful, you could find the perfect puppy, send the ‘breeder’ your money, and never receive a puppy or any follow-up communication in return.
While many times these fake listings appear on websites like Craigslist, some scammers find ways to position themselves as reputable breeders by stealing personal info from them.
BBB did an earlier study that found that these types of frauds depend on bogus, often sophisticated advertisements to hook unsuspecting consumers. Experts believed, at that time, that at least 80% of the sponsored advertising links that appear in an internet search for pets may be fraudulent.
Victims were often told that they needed to send money for special climate-controlled crates, insurance and a (non-existent) COVID-19 vaccine. There also were several instances where the consumers wanted to see or pick-up the animal but were told that wasn’t possible due to COVID-19 restrictions.
A classic report comes from the BBB: one woman reported losing more than $1,100 to two different puppy scammers in April 2020. She said the first seller agreed to sell her a pug puppy for $500, including shipping, and had her pay with a prepaid gift card he instructed her to buy at Walmart. The woman told BBB the seller subsequently notified her that COVID-19 had delayed shipment of the puppy and would not issue her a refund; she tracked the gift card and found that it had already been spent at a Target store in Texas.
The woman said she subsequently made contact with another seller who agreed to sell her a pug puppy for $620, including shipping. She said after she paid half the fee, a third-party shipper contacted her and demanded $750 for a climate-controlled crate; when he offered to split that fee with her, she sent him $300. The seller and shipper subsequently both turned out to be fraudulent, and the woman did not receive refunds or either puppy.
“This seller absolutely played on my emotions and vulnerability,” the woman told BBB. “I’m a highly educated person, but I’ve never felt so stupid in my entire life.”
